Digital Marketing

Foundational Assessment

Find out what it will take for your website to rank, show up in AI answers, and turn visitors into customers. We review your site against a 50-point checklist, benchmark it against the competitors winning your searches today, and walk you through the results on a screenshare.

The assessment covers

  • Competitive research. See how your site compares with the competitors customers find first, and where you can gain ground.
  • AI search
    visibility.
    Find out if tools such as ChatGPT and Google's AI Overviews can find, understand, and mention your business.
  • Technical health. Check that your
    site loads quickly, keeps visitor information safe, and gives search engines what they need.
  • Content and page setup. See if your pages use the wording, titles,
    headings, service details, and location information customers and search engines expect.
  • Conversion basics. Follow the steps a visitor takes to call, book, or buy, and
    spot where they might give up.
  • Trust signals. Look at the reviews, testimonials, examples of your work, and links from other sites that help people trust your
    business.
  • Google tools. Check your Google Business Profile, Google Analytics, and Google Search Console, so you can track calls, visits, and search traffic with
    confidence.
  • Your action plan. Changes put in order by likely impact and effort, so you know what to fix first, reviewed with you live on a screenshare.

Your action plan doubles as the roadmap for a website redesign, SEO Quick Start or a monthly Search plan.


Local SEO Quick Start - $1500

A one-time project to properly build your website’s Local SEO foundation, including
__ Research & Planning
__ Implementation
__ Results

Suitable for website with 25 pages or less targeting a specific locality.

National SEO Quick Start - $3000

A one-time project to properly build your website’s SEO foundation, including
__ Research & Planning
__ Implementation
__ Results

Two payments of $1500, 30 days apart.

Press Release

__ Google News inclusion
__ 50+ local broadcast sites like ABC, NBC, Fox
__ 50+ other authority news partners
__ 100+ finance & business sites
__ 75+ local newswires

  • Distribution to a broad baseline network, including