Digital Marketing Plans for SEO

Google Ads Management

Recommended for search budgets up to $2,000/month. Three month minimum.

__ Setup/First Month $1500
__ Monthly Optimization, Monitoring & Reporting $499
__ Up to 5 ad groups
__ Conversion creation via Google Tag Manager, including Google Phone Tracking
__ Quarterly Reporting Call

Local Search Tracker


---Monthly Reports---
__ Bi-Weekly Keyword Tracking
__ Google My Business Insights
__ Review Alerts & Tracking

Local Search Advisor

---Quarterly Advisor---
__ Review Analytics
__ Send Report with Analysis & Action Items

---Monitor & Update---
__ Google Business Profile
__ Bing Places
__ Google Search Console
__ Google Posts

---Monthly Reports---
__ Bi-Weekly Keyword Tracking
__ Google My Business Insights
__ Review Alerts & Tracking

Local Search Advisor (Additional Location)


---Monitor & Update---
__ Google Business Profile
__ Bing Places
__ Google Search Console
__ Google Posts

---Monthly Reports---
__ Bi-Weekly Keyword Tracking
__ Google My Business Insights
__ Review Alerts & Tracking

Local Search Optimizer

__ Review Monthly Audit
__ Technical SEO
__ On-Site SEO

---Quarterly Advisor---
__ Review Analytics
__ Compile Action Report
__ Off-Site Strategy
__ Content Strategy

---Monitor & Update---
__ Google Business Profile
__ Bing Places
__ Google Search Console
__ Google Posts

---Monthly Reports---
__ Bi-Weekly Keyword Tracking
__ Google My Business Insights
__ Review Alerts & Tracking

  • 2 Hours--- ---Monthly SEO
Local Search Accelerator

__ Review Monthly Audit
__ Technical SEO
__ On-Site SEO

---Quarterly Advisor---
__ Review Analytics
__ Compile Action Report
__ Off-Site Strategy
__ Content Strategy

---Monitor & Update---
__ Google Business Profile
__ Bing Places
__ Google Search Console
__ Google Posts

---Monthly Reports---
__ Bi-Weekly Keyword Tracking
__ Google My Business Insights
__ Review Alerts & Tracking

  • 4 Hours--- ---Monthly SEO
Get Reviews

---Get Reviews---
* Review page with filter. Lower scoring reviewers are prompted to for more details and the information is sent to staff.
* Links and QR codes to give out by email or in person.
* Review dashboard for each location
* Review widget for each location page
* Monthly email campaign to collect additional reviews

Reputation Management

---Get Reviews---
* Review page with filter. Lower scoring reviewers are prompted to for more details and the information is sent to staff.
* Links and QR codes to give out by email or in person.
* Review dashboard for each location
* Review widget for each location page
* Monthly email campaign to collect additional reviews
---Respond to Reviews---
* Monitor incoming reviews on requested review sites (Google, Facebook, Yelp)
* Provide on-brand, human-generated responses, typically within 24 hours
* Ensure consistent, high level responses in your brand voice
* Respond to delight the reviewer, impress future customers, defuse negative feedback, and expand loyalty
* Remove negative reviews that violate review site content guidelines
* Collaborate, when needed, to write a more informed response
* Follow negative review protocol (notify appropriate team members, utilize customer support email address/phone number in response, etc.)